I’ve worked with some of Australia’s largest brands, developing high-quality content for complex projects that need an experienced hand.
When it comes to large and complex projects, you need someone with plenty of experience at an enterprise level. Someone who’s used to dealing with executive teams and a complex web of stakeholders within and outside the organisation.
I’m a business copywriter based in Sydney, with experience working on large-scale content and communications projects. I specialise in technical industries such as healthcare, finance, technology and government, translating complex information into something that everyone can understand.
My ability to come into your organisation with fresh eyes will help you eliminate jargon from your content and better articulate what you want to say to potential customers, staff and other stakeholders. I’m exceptionally organised and use proven processes to keep everyone on the same page.
I work closely with your team to plan, develop and manage your content, in collaboration with everyone from internal communications, brand, content and operations teams, to third-party suppliers such as digital, design and branding agencies.
My experience in PR and corporate communications means I can create content that supports your organisation’s key messages and aligns to your overall marketing strategy. I also have a good understanding of SEO and a Master of Creative Writing, so you get a balance of technical skill and creative storytelling.
- The CEO Magazine
- De Bortoli Wines
- Accor Hotels
- InterContinental Hotels Group
- Monash University
- Fuji Xerox and more.
Sarah is an excellent copywriter with a flair for telling brand stories in a way we can all relate to. From first brief through to the delivery of the final copy deck, Sarah's work has been impressive at every step of the project. She listens to the client brief and really puts herself in the shoes of her audience, transforming the keywords into vibrant, approachable copy.
Michelle Catanzariti, De Bortoli Wines
Sarah did a great job on a large copywriting project. Her attention to detail is excellent and she delivered everything on deadline, if not before. She also delivered well-researched and attractively written copy.
James Hulme, Committee for Sydney
Sarah's work was delivered on time, on budget and required almost no alteration - a first in my experience! Her work clearly demonstrated that she had understood the brief extremely well; she had managed to get to core of what I needed and wanted. I enjoyed working with Sarah tremendously. I highly recommend her professionalism and the quality of her work.
Danielle Brender, Fuji Xerox
Need help with your project?
If you’re looking for an experienced business copywriter in Sydney who can work with you on large, complex projects, please get in touch.